Call for Papers

e.g. gamification and (serious) games or game-based learning as (part of) business model(s), gamification in digital products, apps, platforms and services, business models in games, impact and effects of gamification on business success (e.g. customer contacts, customer satisfaction, customer loyalty, leads, revenue,...), gamification for customer experiences (e.g. in service, e-commerce, software, products, further customer touchpoints), gamified chat bots, gamification in customer communication

e.g. gamification, (serious) games and serious play for idea development or as creativity tools, idea competitions, gamification and open innovation/crowd innovation, innovation in gamification (e.g. gamification and AI/VR/AR, tailored gamification, customizable gamification, new gamification approaches, methods, paradigms, theories and designs), gamification as an innovative solution for societal challenges (e.g. sustainability, health, social justice,...)

e.g., start-up and entrepreneurship in the gaming industry, game development and e-sports as a business (e.g., processes, personalities, skills, expectations, employees, leadership, structures), start-ups and teams in e-sports, cultural considerations of e-sports and gaming, evolution of the gaming/game development/e-sports industry

e.g. gamification, (escape) games, serious play and game-based learning for entrepreneurial education or for competence training and soft skills (e.g. in schools, universities and companies, but also in extracurricular learning venues, online environments and self-study), business simulation games, learning or motivation-theoretical considerations of gamification, learning types and gamification design, founder personalities, gamified methods in the context of business start-up