On August 5 and 6, 2022, the StartPlay Conference will take place for the first time as an interdisciplinary gathering of science and practice around the topic of gamification and entrepreneurship at the University of Koblenz-Landau.

The goal of StartPlay is to aggregate and discuss the emerging knowledge on the use of gamification, (serious) games and game-based learning, for example in the development of business ideas, the design of business models, products, services and customer communication, the promotion of innovation processes and idea development, the acceleration of social innovation processes, the design of new industries, markets and fields of work, and the training and empowerment of prospective company founders, and at the same time to transfer it to the start-up and founding scene.

In addition, StartPlay will explicitly promote the networking of researchers in the fields of gamification, (serious) gaming, game-based learning, entrepreneurship, business creation and entrepreneurial education.